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StayinFront Life Sciences CRM Upgrade Delivers Redesigned User Interface Optimized for User Productivity

FAIRFIELD, NJ (June 11, 2015)StayinFront, Inc. a global leader in mobile SaaS customer relationship management (CRM) solutions for the life sciences industry, today announced a major release of StayinFront TouchRX® with upgrades that significantly improve the user experience and reduce administrative tasks, while enabling users to find and access information quickly and easily.

The redesigned user interface has been energized with sharp, vivid colors, clear typography and fresh, modern dashboards. Form layouts have been streamlined to maximize the information displayed, enabling field reps to perform common tasks more efficiently.

“A primary focus in this release was on improving productivity,” said Tony Bullen, Senior EVP and Chief Technology Officer at StayinFront. “We studied how our life sciences customers were interacting with our application and made improvements to the navigation, functionality and workflows, giving field reps the ability to do more, know more and sell more.”

Additional tools for better call planning and faster, easier field access to target information were also added. Using the consolidated search and advanced filtering tools, field teams are able to plan, rank and target medical offices and medical professionals more effectively.

“This latest release addresses the need for a life sciences CRM system that is fast, easy to use and provides field reps with the tools and data to work more efficiently, know more information about their target HCPs and territory and sell more effectively in their territories,” said Ken Arbadji, Vice President North American Sales at StayinFront. “StayinFront’s automated, simplified sales processes provide reps with fast access to critical customer data so they can spend more time building relationships and less time logging calls, compiling reports and other everyday administrative chores.”

About StayinFront
StayinFront, Inc. is a leading global provider of mobile, cloud-based field force effectiveness and customer relationship management solutions for consumer goods and life sciences organizations. Companies of all sizes in over 50 countries use StayinFront software to streamline sales operations and reduce the complexity, time and expense associated with field efforts. StayinFront products provide companies with timely, accurate field data and insight, enabling field reps and management to do more, know more and sell more. Headquartered in Fairfield, NJ, USA, StayinFront has additional offices in Chicago, the United Kingdom, Turkey, Ireland, India, Australia, Singapore and New Zealand. For more details, visit

Ken Arbadji


Pat Rovner