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StayinFront to Deliver Best-in-Class Mobile Merchandizing Execution and Reporting Solutions to Leading Australian Sugar Company

SYDNEY, AUSTRALIA – 3 March, 2016 – StayinFront, a leading global provider of mobile field force solutions for consumer goods organizations, announced today that Sugar Australia has selected to implement StayinFront’s mobile retail execution and analytics solution.

Sugar Australia, the leading supplier of quality sugar products in Australia and manufacturer of the CSR Sugar brand, will equip its merchandizing team with StayinFront’s complete mobile retail execution and monitoring solution, StayinFront TouchCG.

TouchCG will be configured with the company’s best practices and processes, enabling merchandizers to quickly capture and upload field data and photos on their mobile device. Managers will use StayinFront’s advanced analytics and reporting tools to gain real-time visibility into promotional compliance, product performance and store conditions.

Sugar Australia joins the growing list of leading consumer goods companies, including four of the top 10 largest consumer food companies in the Fortune 500, to deploy StayinFront’s mobile SaaS solutions.

“StayinFront’s deep expertise in the consumer goods industry made them an obvious choice for us,” said Angela Dawson- National Field Manager at Sugar Australia. “The company has demonstrated its ability to deliver best-in-class solutions that will enable us to increase productivity, gain greater visibility and become a more dynamic and high-performing organization.”

“We are pleased to have been selected by Sugar Australia,” said Clarence Dent, StayinFront’s Managing Director, Australia. “StayinFront’s is committed to providing innovative cloud-based technology that will enable field reps and managers to do more, know more and sell more.

About Sugar Australia

Sugar Australia is the leading sugar refiner in Australia and services not only the Retail sector but also the Food and Beverage and Foodservice markets. The iconic CSR sugar brand has been in Australia for over 160yrs and is the one of oldest food brands in Australia. You can find CSR sugar in all supermarkets. StayinFront’s mobile retail execution and monitoring solution will be a key tool in ensuring that product is well presented, promoted and adequately stocked on retail shelves.

About StayinFront

StayinFront is a leading global provider of mobile, cloud-based field force effectiveness and customer relationship management solutions for consumer goods and life sciences organizations. Companies of all sizes, in over 50 countries, use StayinFront software to streamline sales operations and reduce the complexity, time and expense associated with field efforts. StayinFront products provide companies with timely, accurate field data and insight, enabling field reps and management to do more, know more and sell more. Headquartered in Fairfield, NJ, USA, StayinFront has offices in Chicago, the United Kingdom, Turkey, Ireland, India, Australia, Singapore, New Zealand and China. For more details visit www.stayinfront.com

STAYINFRONT CONTACT

Clarence Dent

cdent@stayinfront.com

+61 2.9900.1122

stayinfront.com

MEDIA CONTACT:

Pat Rovner

pr@stayinfront.com

+1 (973) 461-4800

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