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StayinFront Welcomes Consumer Goods Industry Veteran Ed Lynch to its Business Development Team

FAIRFIELD, NJ – October 24, 2017– StayinFront, a global leader in mobile, cloud-based field solutions for the consumer goods industry, announced today the appointment of Ed Lynch as Senior Sales Executive, where he will play a key role in executing the company’s business development strategy in the U.S. Midwest region.

Lynch brings nearly 30 years of consumer goods sales, field management and retail experience, including leadership roles at General Mills, Clorox, Supervalu and, most recently, Post Holdings, where as VP of Sales and Retail Execution for Crystal Farms, he managed the direct and broker retail teams and led the implementation of StayinFront TouchCG®.

“We’re delighted to have Ed join StayinFront,” said Thomas Buckley, StayinFront CEO. “His successful track record, technology acumen and broad industry knowledge, from both the brand and retailer perspective, will make him a valuable addition to our sales team.”

Recognized by leading industry analysts, StayinFront was voted a Top Ten Technology Provider in the 2017 CGT Readers’ Choice Survey and ranked Best-In-Class for 5 categories in the most recent POI Vendor Panorama for Retail Execution and Monitoring in Consumer Goods. Customers in over 50 countries, ranging from Fortune 500 companies and distributors, to niche manufacturers and contract sales organizations, have deployed StayinFront’s solutions to standardize best practices, improve visibility and increase sales force effectiveness.

About StayinFront

StayinFront provides a full suite of mobile, cloud-based field force effectiveness and customer relationship management solutions for consumer goods and life sciences organizations. Companies of all sizes in over 50 countries use StayinFront software to streamline sales operations and reduce the complexity, time and expense associated with field efforts. Our products provide companies with timely, accurate field data and insight, enabling management to do more, know more and sell more. Headquartered in Fairfield, NJ, USA, StayinFront has offices in Chicago, Canada, the United Kingdom, Turkey, Ireland, India, Australia, Singapore, New Zealand and China. For more details about StayinFront products and solutions, visit www.stayinfront.com.

STAYINFRONT CONTACT:

Ken Arbadji

(973) 461-4800

Email: karbadji@stayinfront.com

MEDIA CONTACT:

Pat Rovner

(973) 461-4800

Email: PR@stayinfront.com

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