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FOCUS ON THE RIGHT STORE POST LOCKDOWN As I write this blog, it is discomforting to realize how much has changed in the last five weeks in the UK and across the globe. The Coronavirus pandemic has forced governments to introduce social distancing through varying forms...

THE FUTURE OF IMAGE RECOGNITION TECHNOLOGY   FMCG manufacturers and retail chains are currently working intensively and are preparing to introduce new retail execution technology based on artificial intelligence (AI), including image recognition technology in...

RETAIL EXECUTION TERMS & DEFINITIONS Brands want their products in the most optimal in-store positions available. As stated in our previous blog, retail execution is a unique branch of CRM, focused on managing the relationship with retail outlets, helping sales...

DIGITAL ERA FOR MANUFACTURERS AND RETAILERS Between 55 and 60% of small and midsize retailers say digital transformation is critical to their organization’s survival today, and 81 to 87% say it will be in five years’ time, according to an Oxford Economics analysis....