CONNECTING THE DOTS BETWEEN TARIFFS AND HIGHER PRICES

Perhaps I’m growing old and cynical, or maybe it’s all the fake news coming from both sides of the aisle, but it’s been amazing to watch and behold the ever-shifting narratives around tariffs. Initially, and maybe as they were originally proposed, they were the end of the world as we know it.

Recession was a high probability according to the many pundits and economists at the large banks. This shifted to a highly inflationary train of thought, then surprisingly to, “Well, don’t worry about it… There will be no impact on inflation.” Support for this thesis was offered by the just-released CPI report.

Not so fast!

Wholesale (or core) inflation did increase, and it’s very clear to anyone who shops that prices are increasing on everything except perhaps gasoline in some places. The new revelation is that to date, businesses and some foreign governments have absorbed much of the burden. This is, of course, an initial response centered on market share preservation, in an environment where tariffs change weekly while negotiations occur daily.

As we move through the summer and there is more certainty and clarity, we will no doubt be better able to connect the dots between tariffs and higher prices.

While we can’t predict the future, we can leverage technology to prepare for it.

Empower your teams during unpredictable markets with technology-driven partnerships that support flexibility and provide tools that encourage proactive measures for boosting sales. StayinFront is driving innovation with technology built with artificial intelligence (AI) and machine learning (ML). It’s primed to adapt to changing markets, leverage opportunities for sales growth with Predictive Analytics®, and generate the maximum ROI.

StayinFront’s award-winning Retail Optimization Platform (ROP) is an end-to-end solution that includes On-Device AI. This game-changing new addition to the data-driven platform delivers instant image recognition results that empower field reps to take immediate action in-store, without relying on an internet connection. Future-forward tools like On-Device AI improve workflows and create a seamless user experience so reps can do more with less time and effort. In uncertain consumer goods markets, every minute matters. Ensure your team is prepared to Know More, Do More, and Sell More.

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