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Leader in the Baking Industry Selects StayinFront TouchCG® to Enhance Retail Execution and Improve Sales Capabilities

FAIRFIELD, NJ (October 13th, 2021) – StayinFront, a leading global provider of mobile, cloud-based customer relationship management (CRM) solutions for consumer goods organizations, announced today that a leader in the baking industry selected StayinFront TouchCG® in the USA and will leverage the StayinFront TouchCG Advanced platform to deliver tools that enable their Market Sales Leaders (MSLs) to Know More, Do More and Sell More in every store visit.

The StayinFront TouchCG® platform for MSLs will include market-leading tools such as Perfect Store Dashboards, Mobile KPIs, Display Tracking and StayinFront PitchBook®, the industry’s leading fact-based selling tool, allowing field teams to complete tasks securely, efficiently, and more cost-effectively.

StayinFront TouchCG Advanced® will support MSLs to save time on visit preparation while providing focus on the priority issues and opportunities. The solution will also help grow distribution, promotional execution, and secondary display penetration. MSLs will be able to utilize guided selling tools to increase revenue opportunities by securing a better product mix.

“We are honored to have a leader in the baking industry partner with StayinFront for this project,” said Sam Barclay, Chief Growth Officer at StayinFront. “We look forward to a long and successful relationship by delivering technology innovations that will enable field teams in this market, to execute more effectively to achieve greater sales growth”

About StayinFront
StayinFront is a leading global provider of mobile, cloud-based field force effectiveness and customer relationship management solutions for Consumer Goods and Life Sciences organizations. Companies of all sizes, in over 50 countries use StayinFront software to streamline sales operations and reduce the complexity, time, and expense associated with field efforts. StayinFront products are seamlessly integrated to provide companies with timely, accurate field data and actionable insights, enabling field reps and management to Know More, Do More, and Sell More. Headquartered in Fairfield, New Jersey, StayinFront has offices in Chicago, Canada, the United Kingdom, Turkey, Ireland, Poland, India, Australia, Singapore, and New Zealand. Through its StayinFront Retail Data Insight (RDI) and StayinFront Digital subsidiaries, StayinFront delivers stand-alone and tightly integrated actionable insights and guided selling by analyzing retail images and data to brand managers and sales forces around the globe. For more details about StayinFront products and solutions, visit

StayinFront Contact
Ken Arbadji
Vice President of Sales, North America
+1 (973) 461-4800 x3247

Media Contact
Mehaique Nawaz
+44 (0) 1494 429 565 x7216

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