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Software Industry Veteran Alan El-Kadhi Joins StayinFront as Director of Global Channel Partner Development

FAIRFIELD, NJ (June 10, 2015)StayinFront today announced industry veteran Alan El-Kadhi will join the company in mid-June as Director of Global Channel Partner Development where he will lead the global expansion of the company’s selling channels. El-Kadhi will report to StayinFront CEO, Thomas Buckley.

El-Kadhi brings over 25 years of sales and product management experience in the software industry, directing high-performing sales teams and forging strategic relationships with leading companies. Prior to joining StayinFront, El-Kadhi headed up AFS Technologies, Asia Pacific region (formerly Quofore) sales and product development initiatives and served as AFS global product manager of mobility applications.

“Alan’s deep industry knowledge of cloud solutions and mobile applications, together with his experience managing sales teams, will help facilitate the robust and rapid expansion of StayinFront selling channels,” commented Thomas Buckley, CEO. “We will leverage Alan’s deep understanding of the industry and sales leadership experience. He’s a terrific addition to our team.”

El-Kadhi’s experience of taking new software products to market began with the launch of his own software product company in the United Kingdom through to acquisition by the then market leader in U.S. Subsequently, he held leadership positions in the U.S. and Australia, at Phocas Software, Sensen Networks and Silvon Software, running direct sales teams and establishing channel partners through Asia Pacific.

Outside of the software industry, El-Kadhi served as General Manager of Commercialization for the University of New South Wales, generating millions of dollars in licensing and venture capital. Also, for 2 years as a volunteer in Indonesia, he helped transform a small wildlife organization into a well-funded and international award-winning conservation non-governmental organization (NGO).

“StayinFront is dedicated to developing best in class cloud products that allow companies to do, know and sell more in the field. They are partnering with some of the largest and best global companies to deliver a unique vision and value proposition to the space. I very much look forward to contributing to their continued future growth,” said El-Kadhi.

About StayinFront
StayinFront provides a full suite of mobile, cloud-based field force effectiveness and customer relationship management solutions for consumer goods and life sciences organizations. Companies of all sizes in over 50 countries use StayinFront software to streamline operations and reduce the complexity, time and expense associated with field efforts. Our products provide companies with timely, accurate field data and insight, enabling management to make immediate changes and take steps to improve business and sell more. Headquartered in Fairfield, NJ, USA, StayinFront has offices in Chicago, United Kingdom, Turkey, Ireland, India, Australia, Singapore and New Zealand. For more details visit

Ken Arbadji


Pat Rovner