StayinFront Mentioned in Gartner Market Guide for Retail Execution and Monitoring Solutions for the Consumer Goods Industry as a Representative Vendor
FAIRFIELD, NJ – July 8, 2016 – StayinFront, a global leader of mobile cloud-based field force automation and customer relationship management (CRM) solutions, announced today that it was listed as a representative vendor in Gartner’s June 2016 Market Guide for Retail Execution and Monitoring Solutions for the Consumer Goods Industry.
The Gartner Market Guide highlights industry trends and evaluates mobile solutions for retail execution and monitoring categories: merchandising, van sales, direct store delivery and distributor management.
Gartner analysts and authors of the report, Ed Porter and Stephen E. Smith, noted, “Functionality continues to expand, driven in part by increased access to and use of available data and analytics, increased interest in using fact-based key performance indicators (KPIs) for performance tracking and for bonus calculations, better image recognition technology, and increased pressure to gain further efficiencies from marketing activities.”
“The Gartner report underscored the critical need for solutions that increase productivity, leverage field intelligence and improve in-store selling effectiveness,” said Sam Barclay, EVP and Managing Director at StayinFront. “StayinFront TouchCG® has been at the vanguard delivering the technology consumer goods companies need to do more on every store visit, know more about their customers and their performance and sell more effectively with innovative tools like StayinFront PitchBook®.”
Gartner subscribers can access the 2016 Market Guide for Retail Execution and Monitoring Solutions for the Consumer Goods Industry here.
The Gartner Report(s) described herein, (the “Gartner Report(s)”) represent(s) research opinion or viewpoints published, as part of a syndicated subscription service, by Gartner, Inc. (“Gartner”), and are not representations of fact. Each Gartner Report speaks as of its original publication date (and not as of the date of this Prospectus) and the opinions expressed in the Gartner Report(s) are subject to change without notice.
StayinFront is a leading global provider of mobile, cloud-based field force effectiveness and customer relationship management solutions for consumer goods and life sciences organizations. Companies of all sizes, in over 50 countries, use StayinFront software to streamline sales operations and reduce the complexity, time and expense associated with field efforts. StayinFront products provide companies with timely, accurate field data and insight, enabling field reps and management to do more, know more and sell more. Headquartered in Fairfield, NJ, USA, StayinFront has offices in Chicago, the United Kingdom, Turkey, Ireland, India, Australia, Singapore, New Zealand and China. For more details, visit http://kjd.fc8.myftpupload.com.