Modern Science for Consumer Goods Manufacturers
Field force teams often perform multiple store activities every visit. Delivering the proper, and valuable information from in store to headquarters, very often engages most of a field reps time within a store.
Executing a Perfect Store Vision
Leading CPG companies have used perfect store strategies globally to great effect over the last twenty years to improve the shopper experience and ultimately drive incremental sales. Building and executing a perfect store strategy requires executive sponsorship from the c-suite and a cross functional commitment by the market and channel to deliver consistently over time.
Right Store – Using Big Data Analytics to Perfect Resource Allocation
This white paper considers the challenges in developing a Right Store program and points brand owners in the direction of best practice.
How Brand Owners Can Focus on Retail Sales Drivers to Boost Revenues
This White Paper identifies the fundamental Sales Drivers, how they work, what can go wrong and how to fix problems when they occur.
Transforming the Customer Conversation on Business Plan Compliance
Real-time actionable insights enable CPG companies to improve the performance of their business plan compliance
How Predictive Analytics Can Supercharge Field Sales Effectiveness
In markets and channels without store level data readily available, prioritizing resources can be difficult. This White Paper considers how Predictive Analytics can solve this problem for brand owners.
Flexing Field Sales Resources
How Dynamic Routing Can Improve ROI
Improving Field Sales ROI
Knowing the ROI of the Field Sales Force has never been more important to ensure the optimum level of resource is allocated to ensuring perfect execution. This paper examines some of the fundamental prerequisites brand owners should consider in setting up effective measurement tools.
Fixing On-shelf Availability (OSA) Issues
Why have OSA issues hovered stubbornly at around 8% over the last 10 years? This White Paper explores the root causes of OSA problems and considers how an insight-led approach can make major inroads.
Optimizing New Product Launches by Analyzing POS Data
New product launches need to be carefully planned and even more carefully executed. By analyzing POS data, field sales teams can proactively address issues in retail execution in order to optimize sales in the new product launch category.
Uncovering the Diamonds in the Data
Optimizing Promotional Execution in Grocery Retail
What is it Worth?
The Power of Globalization in Retail Sales Process and Technology
Aligning and Executing Global Business Strategies to Achieve Growth and Profitability Through Innovation
Optimizing and Selling the Perfect Store
The Consumer Goods Manufacturer’s Guide to Optimizing and Selling the “Perfect Store”
Driving Field Force Efficiency Up and Costs Down: Can It Really Be Done?
How Consumer Goods Organisations Can Win in Australia and Asia
Consumer Goods – Harness the Power in the Field with a Strong Retail Execution System
In an era of increased competition for shelf space and ongoing price wars, consumer goods companies are continually faced with the challenges of an evolving retail landscape. Companies with strong retail execution systems in place are poised to gain a competitive edge because they have valuable information flowing to and from the place where consumers are making choices –the shelf.
Leveraging New Mobility Technology in the Field
In the mobile arena, many hardware and software providers have enjoyed periods as market leaders over the years. In the past 12 months alone, new technologies and devices have rapidly gained in popularity and overtaken the #1 spot. With the state of flux unlikely to change anytime soon, building a sustainable mobile CRM strategy in the midst of such uncertainty is a universal challenge facing organizations today. Read about the keys to crafting a viable long-term plan and executing against it.
Consumer Goods – Taking Stock of Out-of-Stocks
In-store out-of-stocks can be disastrous - affecting both revenue potential and customer brand loyalty. When equipped with the right tools, though, manufacturing and supplier sales reps can work with retailers to improve their inventory practices and minimize the risk of out-of-stocks.
Consumer Goods – New Technology Driving In-Store Selling Revolution
The consumer goods industry is at a crossroads in the evolution of in-store activity. The relentless competition and proliferation of products vying for limited shelf space has changed the nature of the field rep’s in-store role. The message from companies to their field reps is clear: spend less time merchandising and more time selling in-store. The arrival of technology-enabled selling will drive the change, supporting reps with access to the live data and presentation tools needed to make a successful in-store sales pitch.
Field Force Mobility
Under pressure to achieve more with less and increase productivity organizations are turning to mobile technology to optimize field force activity and maximize in-store selling opportunities. This paper discusses the value and benefits of adopting a field mobility system.
The New Wave in Mobile Selling
The data alone is little more than a spreadsheet: its true value is unleashed when combined with the software to pinpoint the location of all outlets, including existing customers and prospects – and identify the size of each opportunity.
StayinFront RDI Total OSA Solution
StayinFront RDI's Total OSA Solution combines Actionable Insights and the new Supply Chain solution to enable Sales Representatives, Key Account Managers and Supply Chain teams to liberate incremental sales and improve On-shelf Availability.
Webinar Sampler – Fixing OSA Issues by Leveraging Big Data Analytics
Check out the free sampler video of our "Fixing OSA Issues by Leveraging Big Data Analytics" webinar! If you would like to learn more, watch the complete video in our "Webinars" section.
Take Digital Merchandising to the Next Level with POS Data
Take digital merchandising to the next level with StayinFront Digital's Interactive Shelf. With Interactive Shelf, you'll be able accurately capture audit data in near real-time and provide an interactive realogram for the field team to quickly address any issues. StayinFront Retail Data Insight’s automated on-shelf availability alerts are also integrated, flagging the size-of-prize for the representative to action and importantly, sales collateral, to help them influence the store.
Webinar Sampler – Utilize AI & Machine Learning to Digitize Your Retail Shelves
Check out the free sampler video of our "Utilize AI & Machine Learning to Digitize Your Retail Shelves" webinar! If you would like to learn more, watch the complete video in our "Webinars" section.
StayinFront RDI – Sales View Introduction
While most major retailers provide POS data to suppliers, it can be a challenge to turn that data into actionable insights. StayinFront RDI combines all the data from retailers into one dashboard, allowing managers and directors to quickly and easily identify potential issues and determine the best possible follow-up actions.
StayinFront RDI – Sales View
StayinFront RDI Sales View collates and analyzes POS data, directing field sales teams towards the biggest opportunities to improve sales, optimize promotions and ensure on-shelf availability for products.
StayinFront RDI – Field View
StayinFront RDI Field View is a multiplatform application that generates daily, store level alerts for field sales teams, enabling them to focus on improving on-shelf availability and promotional execution.
StayinFront RDI – ROI View
StayinFront RDI ROI View automatically calculates the ROI for field sales operations at the most granular level, highlighting opportunities to improve field productivity and efficiency.
StayinFront RDI – Promotional Execution
Retailing is becoming increasingly complex, which causes retailers to not always execute promotions perfectly, resulting in lower than expected sales. With StayinFront RDI’s Field View app, brand owners can help maximize sales from promotions by identifying problems early, and take the necessary actions to fix them.
StayinFront RDI – Predictive Analytics
StayinFront RDI Predictive Analytics uses a wide variety of data sources to estimate the likely sales value in any given outlet, despite the absence of sales data across the outlet universe.
Modern Science for Consumer Goods Manufacturers
Trade spend management, compliance and optimization are major challenges for Consumer Goods manufacturers. With modern digital technologies and proper in-store audit plans, organizations can improve their ROI on trade spend.
StayinFront Touch Portal for Modern Trade Markets
StayinFront Touch Portal is designed for the Modern Trade Markets, empowering consumer goods organizations' administrators to deliver actionable insights to field teams that enable them to be more productive.
StayinFront Mobile KPIs
StayinFront Mobile KPIs provides field teams with the necessary data and insights to complete their tasks more efficiently and effectively. Integrated with TouchCG, Mobile KPIs can be customized to show relevant information to reps in a timely matter, enabling them to make data-driven decisions to drive improved field performance.
StayinFront Touch Portal
StayinFront Touch Portal is a new back office application that enables system administrators to more quickly and easily manage and maintain their StayinFront TouchCG retail execution solution.
StayinFront Digital Interactive Shelf Highlights
Take your Digital Merchandising performance to the next level and increase your field reps’ productivity.
StayinFront RDI – Business Plan Compliance
StayinFront Retail Data Insight (RDI) deploys a data informed approach to measuring and improving compliance to joint business plans. With a team of expert consultants supported by our data scientists, we are perfectly placed to help CPG companies identify and realize significant revenue and profitability improvements.
StayinFront Digital Video Analysis
StayinFront Digital provides consistent and highly accurate shopper and customer services analytics that enable retailers to better understand how the different initiatives within the physical outlet impact behavior, customer experience and operational efficiencies – without a breach of privacy laws.
Driving Rep Performance with Timely KPIs
StayinFront TouchCG® with integrated Mobile KPIs provides a cost-effective solution to share precalculated KPI values with your team out in the field, in an easy to-read dashboard with various visualizations. With Mobile KPIs, you’ll be able to track your field team’s performance, giving you the knowledge needed to provide them with the necessary tools and motivation to Do More, Know More and Sell More.
StayinFront Digital Interactive Shelf
StayinFront Digital Interactive Shelf is a revolutionary way to boost your field reps' productivity and digital merchandising performance. Interactive Shelf leverages processed images to create a visual, easy-to-use, interactive interface that allows reps to complete in-store activities quickly and accurately to optimize the Perfect Store.
Turning Images into Insight into Action
Assess on-shelf availability and placement, perform competitive comparisons, and analyze trends through highly efficient and accurate image recognition software that easily integrates with your existing sales force automation or CRM solution.
What Kind of Metrics Can You Track with StayinFront Digital?
StayinFront Digital allows you to track 100s of powerful metrics which helps your organization analyze performance trends of specific stores, distribution chains or distribution networks, merchandisers by region, store type, channel, or key account.
How Does StayinFront Digital’s Solution Work ?
See how StayinFront Digital’s Solution works in order to help your organization save time, decrease costs and increase data accuracy.
See What’s New in 12.24
StayinFront Consumer Goods Release 12.24 introduces new innovative CRM technology for both Touch Users and Administrators. Check out what’s new in our feature highlights video.
Introducing StayinFront Digital: an advanced image recognition and digital merchandising solution for consumer goods companies, integrated in StayinFront TouchCG. With StayinFront Digital, your field teams and managers will receive key shelf intelligence and actionable insights that will enable them to execute their "perfect store."
StayinFront Enhances RAO Suite with Innovative Dynamic Routing Tool
StayinFront, a global leader of mobile, cloud-based field force solutions and POS analytics for the consumer goods industry, announces its latest feature, StayinFront Dynamic Routing, an integrated field force scheduling optimization solution.
StayinFront Mobile Van Sales Solution (EMEA)
StayinFront's mobile van sales solution empowers consumer goods field teams with a light, easy-to-use and cost-effective application that connects and optimises all processes for faster and more accurate reporting, accountability and reconciliation.
StayinFront Perfect Mobile Orders
StayinFront TouchCG's Mobile Orders & Pricing feature allows field reps to quickly and accurately place orders, enabling them to do more, know more and sell more in every store visit.
StayinFront Insight: A Powerful, Cost-effective Data Warehouse Solution
StayinFront Insight is a powerful, cloud delivered, all-in-one retail execution data warehouse and business intelligence solution that brings together the critical data your teams need to understand what is happening in your retail channels. Built with Consumer Goods manufacturers in mind, StayinFront Insight includes user-friendly dashboards and interactive analytics and reports in both tabular and graphical formats.
Empower Your Reps to Sell More in Every Store Visit
StayinFront PitchBook® helps your sales team sell more in store. Your sales team will deliver a customized and consistent fact based presentation to the store buyer or manager, bringing together professional graphics, sales data, competitive intelligence, and current store conditions.
Tools and Information to Empower DSD and Van Sales Teams
StayinFront empowers retail pre-sales, delivery and merchandising reps with a single solution that helps streamline retail execution tasks, track in-store activity and improve field efficiency and sales effectiveness.
Engage Your Field Team with Gamification
Motivate and incentivize your field team with gamification by giving instant and continuous feedback to keep reps focused on their goals and invest the maximum amount of effort to complete their tasks and achieve those goals.
Increase Field Team Communication and Collaboration
Maximize retail execution ROI with StayinFront Chat, an integrated social messaging tool that enables reps and managers to quickly and easily share key information, best practices and opportunities to sell more in-store.
A Winning Strategy for Mastering the Game: Hybrid Functionality, Technology, and Roles
At StayinFront’s customer forum, Dale Hagemeyer, Partner at POI and former Gartner VP Research, spoke on the challenges consumer goods companies face when addressing retail execution. Dale discusses how companies should think in terms of hybrid functionality, technology and roles when determining the functionalities and solutions needed for their field forces.
A Winning Strategy for Mastering the Game: Leveling Up
Dale Hagemeyer, Partner at POI and former Gartner VP Research, spoke at StayinFront customer forum on addressing the challenges of retail execution. Dale discusses measures consumer goods companies can take to “level up” and improve their in-store execution.
A Winning Strategy for Mastering the Game: Part 5 – Guided Selling
At a StayinFront customer forum, Dale Hagemeyer, Partner at POI and former Gartner VP Research, presented game-changing technologies poised to change the face of CG retail execution. Listen as Dale discusses how guided selling technology can help CG companies sell more in-store.
A Winning Strategy for Mastering the Game: Part 4 – Speech/Image Recognition
Dale Hagemeyer, Partner at POI and former Gartner VP Research, discussed the Emerging Technologies that are poised to change the face of the CG industry at a StayinFront customer forum. Dale discusses how speech and image recognition technology are enabling reps to be more efficient and effective in the field.
A Winning Strategy for Mastering the Game: Part 3 – Retail Activity Optimization
Retail Activity Optimization (RAO) technology is an emerging technology that can help consumer goods companies prioritize visits, optimize in-store execution, and increase effectiveness of their in-store selling. Listen as Dale Hagemeyer, Partner at POI and former Gartner VP Research, discusses how RAO is poised to change the face of the CG industry.
A Winning Strategy for Mastering the Game: Part 2- Social
At StayinFront’s customer forum, Dale Hagemeyer, Partner at POI and former Gartner VP Research, presented the Emerging Technologies that are poised to change the face of the CG industry by improving retail execution. Dale discusses how companies can leverage the power social technology to improve field force efficiency, effectiveness, and sell more.
A Winning Strategy for Mastering the Game: Part 1 – Gamification
At StayinFront’s customer forum, Dale Hagemeyer, Partner at POI and former Gartner VP Research, presented the Emerging Technologies that are poised to change the face of the CG industry by improving retail execution. Dale discusses how gamification can be implemented to motivate the sales force.
StayinFront: A Global Field Force Solution for Consumer Goods
Sam Barclay, EVP and Managing Director discusses how StayinFront helps companies use innovative technology and powerful KPIs and analytics to align and execute global business strategies by benchmarking and sharing best sales practices across all routes to market.
StayinFront DSD and Retail Execution Solution
StayinFront TouchCG is a single solution for retail execution and direct store delivery that lets consumer goods companies Do More, Know More and Sell More
About StayinFront Consumer Goods Solution
See how StayinFront Consumer Goods SaaS solutions helps consumer goods companies with mobile sales forces do more, know more and sell more in every store visit.
Consumer Goods Retail Execution-Analytics Overview
StayinFront PitchBook®: Empowering Reps to Sell More
With StayinFront PitchBook®, reps engage store managers with store-specific data and strategies and sell more in every store visit, giving field reps sales tools that enable them to deliver powerful, data-driven sales pitches in-store.
StayinFront TouchCG Technology Increases ROI for Large Snack Company
A prominent CPG manufacturer wanted optimize field resources and measure the ROI of the field sales team on an ongoing basis.
Casella Family Brands Fosters Growth and Sustainability with StayinFront TouchCG
Casella Family Brands rose to the top of the shelf using TouchCG which helped them drive effectiveness and efficiency across the field team.
Vitaco Health Group Adopts an Electronic Retail Execution Solution with StayinFront for Its New Zealand Grocery Team
Vitaco Health Group leverages the power of StayinFront TouchCG and Touch Portal to improve their in-store tasks.
Breakfast Foods Manufacturer Goes for the Healthier Alternative by Choosing StayinFront
Sanitarium Health and Wellbeing Company makes the switch to StayinFront’s retail execution solution not only for a more modern, sophisticated reporting tool but to ensure time-savings and greater efficiency of their field team with a feature-rich, mobile option.
A Distributor’s Transformation – From Paper to Mobile
Acton International Marketing Ltd. transforms call procedures and team collaboration with StayinFront’s mobile, retail execution solution TouchCG.
Kimberly-Clark Australia keeps field force ‘in Touch’ with StayinFront on iPads
StayinFront TouchCG is providing Kimberly-Clark Australia field reps with a single device from which to access all their vital customer and business information.
Arla Foods UK Optimizes Its Field Operations to Remain Cream of the Crop
StayinFront TouchCG is enabling Arla reps to get more work done in every visit, know more about performance and deliver more value and better service – all leading to increased sales and internal customer satisfaction levels.
Using Social Collaboration to Gain the Competitive Edge
StayinFront Chat enables field teams and managers to share timely, relevant information to respond faster to issues in the field and drive sales
A Sweet Tooth for Success
Dare Foods optimizes field activities with StayinFront’s retail execution and analytics solution.
Short Series – Speed up the Digital Merchandising Process with Burst Capture Mode
Steve Bonsell dives into StayinFront's latest Digital Merchandising feature, Burst Capture Mode.
Short Series – Delivering OSA Improvements by Focusing on the End-to-End Supply Chain
Andy Foweather, Managing Director at StayinFront RDI, discusses how the latest thinking in dynamic velocity modelling and advanced analytics can be used to address retail execution issues in-store and predict future potential issues by modelling the journey of SKU’s throughout the supply chain.
Short Series – How Will StayinFront’s Interactive Shelf Revolutionize Your Retail Execution?
Watch our webinar on the features and capabilities of StayinFront Digital Interactive Shelf, a revolutionary way to boost field rep productivity and gain new insights into shelf conditions.
Using Digital Image Recognition and AI to Improve Retail Execution Effectiveness
Vanessa Mitchell, Senior Sales Executive at StayinFront, discusses how Digital Image Recognition and AI can provide CG companies with deeper and more accurate insights into shelf conditions, improve retail execution, increase rep’s productivity in-store, and ultimately drive revenue growth.
Fixing OSA Issues by Leveraging Big Data Analytics
Andy Foweather, Managing Director at StayinFront RDI, will discuss how big data analytics can be used solve problems on on-shelf availability in near real-time either at store level or through collaborating with retail partners to improve the shopper experience in-store.
Utilize AI & Machine Learning to Digitize Your Retail Shelves
Steve Bonsell, Account Director at StayinFront, will discuss how AI & Machine Learning technology can solve problems in the retail environment as well as improve shopping experience for in-store customers.
Perfect Store – Do You Really Know Your Retail Channel?
Learn how a perfect store can be achieved for your consumer goods company.
Maximize the ROI of Field Reps’ Store Visits with Intelligent Dynamic Route Planning
Graham Edmonstone, Business Development StayinFront and Steve Bonsell, Account Director at StayinFront, discuss how dynamic routing integrated into field reps’ planning calendars, can improve field force effectiveness and your return of investment.
Importance of KPIs for Field Teams Post Lockdown (APAC)
Jeanette Magaling, Sales Executive at StayinFront Australia, discusses the growing importance of sharing KPIs across a sales team and how mobile KPIs can assist reps to make fact-based changes in store using key metrics from across a business.
New Product Introduction – Why Does Retail Execution Matter?
In this webinar, we will review the common issues that CPG companies experience with new product introductions and the solutions available through leveraging big data analytics.
Importance of KPIs for Field Teams Post Lockdown
Steve Bonsell, Account Direct at StayinFront EMEA, discusses the growing importance of sharing KPIs across a sales team and how mobile KPIs can assist reps to make fact-based changes in store using key metrics from across a business.
Focus the Field Team on the Right Stores Post Lockdown
Andy Foweather, Managing Director at StayinFront Retail Data Insight (RDI), discusses how CPG companies can identify gaps in their SKU distributions due to the COVID-19 lockdown and then prioritize fixing those issues.
Modern Science in the Hands of CPG Companies
Learn how modern technology, such as Machine Learning and Neural Networks (NN) supporting Image Recognition might be the answer to ensure a field rep’s store visit is effective and efficient.
Driving Promotional Execution in Grocery Retail
Andy Foweather, Managing Director at StayinFront Retail Data Insight (RDI), discusses the most common culprits of non-compliance and the power of retailer Electronic Point of Sale data to drive promotional ROI by improving the planning, execution and effectiveness of current and future promotions.
How Can Predictive Analytics Turbocharge Field Sales Productivity?
Andy Foweather, Managing Director at StayinFront Retail Data Insight (RDI), will share how StayinFront RDI Predictive Analytics opens the door to traditional trade markets or channels in developed markets to enable them to deploy the current best practice models in new market environments, where the size of prize will be even greater.
Fixing On-shelf Availability (OSA) Issues
On-shelf Availability (OSA) issues have been a stubborn issue for Retailers and Brand Owners over the past 10 years. Andy Foweather, Managing Director, StayinFront Retail Data Insight (RDI), explains the root causes of OSA problems and considers how an insight-led approach can make major inroads.
Digital Merchandising – Uncovering Diamonds in the Data
In the fight for the shelf, how can consumer goods teams take their organization to the next level? Join StayinFront and Lab4Motion as they discuss how you can use image recognition as a competitive advantage in order to sell more.
Digital Merchandising – Just Hype or Real Value?
Thinking about digital merchandising but don’t know if it’s just hype or a real game changer? Join StayinFront and Lab4Motion Solutions to get the scoop on how companies are using digital merchandising to get bigger wins.
StayinFront RDI Overview
StayinFront RDI works with leading brand owners to drive insights from the growing mountain of retailer sales data.
StayinFront API Hub
StayinFront API Hub is a two-way integration platform that provides a set of commonly used endpoints to extract and insert data into the StayinFront platform.
StayinFront Digital Interactive Shelf
Our mission at StayinFront is to help Consumer Goods companies with three principles: Know More about the retail environment, Do More to impact the shelf and Sell More in every store visit. Our new Interactive Shelf module delivers all three of these principles in spades.
StayinFront RDI Field View enables you to build a smart field force
This multi-platform application is for CPG field sales teams which automatically analyses POS data generating daily alerts, to address specific store level on-shelf availability issues.
Turn Pictures into Profit with Digital Companion
Conduct speedy and accurate on-shelf assessments and analyses with the StayinFront Digital Companion solution.
StayinFront Touch Portal
StayinFront Touch Portal - Complete Retail Execution, Analytics and Reporting Solution
StayinFront Wellness Check
Make your field team’s health a priority with StayinFront TouchCG Wellness Check
StayinFront Mobile KPIs
StayinFront TouchCG with integrated Mobile KPIs provides a cost-effective solution to share precalculated KPI values with your team out in the field, in an easy-to-read dashboard with various visualizations.
StayinFront Insight® is a powerful, cloud delivered, all-in-one retail execution data warehouse and business intelligence solution. StayinFront Consumer Goods with integrated data warehouse and reporting, provides a fast, reliable and cost-effective solution to bring together all the critical data your team needs to understand what is happening in your retail channels.
POI 2019 Vendor Panorama for Retail Execution and Monitoring in Consumer Goods
The Promotion Optimization Institute evaluates StayinFront's solutions in their 2019 Vendor Panorama for Retail Execution and Monitoring in Consumer Goods.
StayinFront Dynamic Routing
StayinFront Dynamic Routing is an integrated field force scheduling optimization tool. The solution automatically creates daily visit plans for field teams based on store valuation/ranking.
StayinFront Consumer Goods
StayinFront is the global leader in providing mobile SaaS field force solutions that enable consumer goods companies to do more, know more and sell more in every store visit.
2018 POI Evaluation – StayinFront
The Promotion Optimization Institute evaluates StayinFront's solutions in their 2018 Vendor Panorama for Retail Execution and Monitoring in Consumer Goods.
Arm field reps with sales tools that enable them to deliver powerful, data-driven sales pitches in-store. With StayinFront PitchBook®, reps engage store managers with store-specific data and strategies and sell more in every store visit.
StayinFront has embedded digital merchandising and image recognition into the StayinFront TouchCG retail execution application, enabling reps to complete more work in less time and with greater accuracy.
StayinFront TouchCG LT™
StayinFront TouchCG LT is built on our powerful consumer goods technology and provides companies to select the merchandising and direct selling capabilities that best match the needs of their field teams.
StayinFront TouchCG is finger-friendly, quick to navigate and easy-to-use. By optimizing the flow through the store, reps spend less time on admin tasks and are freed up to explore growth opportunities.